Press Release – Hyderabad, April 14th, 2011
Siddharth’s much awaited romantic drama ‘180’ by acclaimed ad filmmaker Jayendra is all set to hit the screens on June 10th. The film also stars Nithya Menen and Priya Anand in the lead roles.
Award winning music director Sharreth has given a beautiful and original album with delightful and charming lyrics by Vanamaali. The Telugu audio of this bilingual film produced by Sathyam Cinemas and Aghal Films will launch in Hyderabad on April 21st along with the online music store.
180 is a story about the power of the moment; a story where the protagonist discovers that life is not lived thinking about yesterday, or planning for tomorrow but about living in the moment and appreciating it. With the entire film shot on the “Red” one digital camera and a whole song shot on the Phantom, 180 promises to have a lot in store for the audience, not just in terms of story but also in terms of visual aesthetics.
Leading up to the audio launch, there will be some interesting promotions that will happen all over the city, including contests and flash mobs to name a few. The film has a youthful exuberance that is evident from the first look and given the beautiful, young and talented cast, the movie promises a great deal of romance, with a difference.